Pretty cool blog theme from Jimmy.
My Affiliate Link
Just $27.
When you order through my affiliate link you get WordPress Tutorial Club free. Just email nicheology5@gmail.com with your receipt. We will confirm the affiliate link was tagged correctly and email your membership creation link within 24.2 hours.
You must see this at the bottom of the Clickbank checkout page for credit…
Nicheology Mini-Case Study #2: PITR DIY Home Improvement with eBay and
Craigslist, Paydotcom, Blogging & Autoresponder Series
http://www.nicheology.com/members/95.cfm
One favorite PITR (Product in the Rough) from Paul Evans’
Nicheology.com that has been put to good use by my company is
entitled, “Do It Yourself Home Improvement.” Here are several ways
we’ve used this document for lead generation and money-making avenues.
Ebay and Craigslist Sales
We branded the ebook and added a nice three quarter-sized ad on the
last page inside a bright yellow box with hyperlinks, created a nice
ebook cover for it, revised the sales page a little and sold the ebook
on Ebay. We offered bonuses, up sells (like bundle purchase discounts
on multiple titles) and cross promotions with other reports, like
Landscaping Basics, another Nicheology PITR.
At first we sold these as digital downloads until eBay’s digital
format policy prohibited this. Then we turned to burning the files
onto CDs, selling them in physical format, packaging them with bonus
stickers, mini-calendars, wrapped candies and / or other seasonal
goodies from a local wholesale outlet store in Ohio, plus promotional
items stuffed inside the mailer like print website postcards and
business cards with a special promo on the back side.
Hint: find wholesale lots of goodies on eBay to stuff in your mailers,
too! People love freebies – tiny wrapped candies, stickers for their
kids, small calendar / organizers and other stationary items.
Craigslist was found to be a great place to advertise the auctions,
directing people right to eBay. When you sell this way, you also
recoup some of your fees because of our own eBay promotions with sales
coming in via your own eBay (store) link. So this is a win-win.
Leads and sales of our other services and products are generated when
people surf the eBay auctions, store pages and leads-capture areas,
Craigslist ads and promos in our postal mailers. Plus funds are
generated as people visit the Google Adsense listings on web pages
linked off our eBay About Me page, the affiliate products being
advertised on our various linked site pages and our own company
products and services associated with the online promos.
Paydotcom, Blogging and Autoresponder Series…Oh, My!
Other ways we put this PITR to use include making an affiliate program
out of the ebook, blogging with some of the revised contents and using
some of the contents in autoresponders.
- We chose Paydotcom for the affiliate program software and management
solution, where for a one-time fee (I believe it’s still $50) you can
make unlimited digital and physical product as well as service
affiliate programs in just a few clicks, once you get the hang of the
software.
- We revised some of the original PITR content, added photos with it
and published it on blogs, driving traffic to the eBay auctions, the
affiliate book site we set up, plus Google Adsense and affiliate
products advertised in the blog’s sidebars as well as a small ezine
leads-generation form, also in the blog’s sidebar.
- As people sign up for the ezine on the blog (and at other places via
squeeze pages), they receive short excerpts of the PITR in
autoresponder messages along with other related info, often from more
Nicheology PITR content of this same or a closely related niche. Leads
and sales are generated as readers click links to check out ads and
calls-to-action in the autoresponder messages, visiting eBay auctions
and our websites and blogs, as mentioned above.
Are there still more ways to use this PITR? Oh, yeah! Here are 10 more
ways. You could:
a) Set up a squeeze page with multimedia for this for leads
generation. Offer a chapter for free to sign ups, then follow up to
sell the entire ebook – up sell with the CD or print version.
b) Turn the content into a video series.
c) Make an audio series out of the material – -a short series of podcasts.
d) Insert or package together your own home improvement tips, photos
and blueprints.
e) Break up the PITR content, revise chunks and / or add blurbs here
and there (hint: add your own graphics or digital photos) for all
types of other promos: on Facebook, in Tweets, in press releases,
online radio interviews and more.
f) Use this in your own home improvement membership site.
g) Package this in any type of formats and use as freebies or up sells
with your other niche promotions, online or off, in classified ads,
flyers, sales letters, postcards and more.
h) Learn from the info; fix up your home office!
i) Make this into an affiliate program with Clickbank or other
alternative to Paydotcom.
j) Make a membership site out of this targeting the site around your
own niche. For example, what work from home business site doesn’t need
to help others with home improvements? Realtors, doctors, attorneys,
writers, Internet marketers, web designers…who couldn’t benefit from
good old-fashioned home improvements?
There are still many other ways to put this one PITR to use. And
that’s not all there is in Nicheology. So stay tuned for the next
Nicheology Mini-Case Study and get ideas you can use for your own
business and self!
Sincerely,
Diana Barnum, CEO
Moving Ahead with eSupport Club
Nicheology Service Packages from Moving Ahead
If you are on several internet marketing email lists, you may get hit
with the Review Crusher offer today.
Well, NICHEOLOGY MEMBERS, I already got it for you.
It’s not uploaded yet, but I didn’t want you to go spend the $$. (Plus I do
have a recommendation coming your way later today or tomorrow that
will be worth your $$.)
Here are the “rules” of R.C.
1. You will be able to use it personally on unlimited domains.
2. You will get access in early April since that’s Affiliate Marketing month
at Nicheology.
However, you cannot resell it. If you’re interested in that then you’ll
need to get you’re own copy…
http://budurl.com/ReviewCrusher (affiliate link)
But if you’re just wanting to use it for your personal affiliate marketing
business, then just login to your Nicheology acct on April 1 and grab it.
I’m pretty sure R.C. sold for $1997 when first released.
http://budurl.com/ReviewCrusher (affiliate link)
Success is NOT an Accident!
Paul
P.S. join Nicheology today… http://www.nicheology.com/joinnow
P.P.S. I’m behind on Product Creation month I know. But by this weekend
Modules 1 and 2 will be online.
01 :: Emotionomics : Synchronizing Market Mayhem
02 :: Rapid Creation : A Solid Product in Under 24 Hours
Few things get me more excited than helping people succeed.
Few things get me angrier than watching good people get swindled, cheated and misled.
“Fake” Gurus
Would you like to know how some “internet marketing guru” products get created? A bunch of dudes (gurus) huddled at a bar say, “What will the suckers buy?”
Let me tell you a story.
(Hypothetical of course. There’s no way this story could be TRUE. Certainly the following account is not based on FACTS. There’s no way you would believe that I have an inside track to this fictionalize account of REAL EVENTS.)
Newbie comes online.
Buys almost every how to make money package out there. Works hard. Tries all the systems. But nothing works (You’ll understand why by the end of this post.)
He gets mad.
Contacts the gurus. Makes a scene. Whines and cries. Moans. Points the finger. (Maybe the middle one.)
Gurus huddle… “This looks bad.”
“Come here little newbie. Let us show you how it’s done. Just create a how to make money course. We will promote it for you. You will make money guaranteed because people buy everything we tell them to.”
“I’ve never made any money online. How can I teach other people?” says the newbie as he wipes his cheek.
“Doesn’t matter,” the gurus reply. “Once we send emails out for you, you WILL make money. In fact, in the first hour you will make $35,756.87. THEN you can put on your website ‘I made $35,756.87 with my very first launch in a brand new niche for me.’ What do you think about that?”
“I think I am going to be rich!”
That makes me want to throw-up. How about you?
Well, it shouldn’t since none of that is TRUE.
Next issue I’ll share how to determine the guru from the boo boo.
Peace,
P
This week has been crazy fun and busy.
Everything from launching a new product to getting snowed in at my cabin in the Smokey Mountains.
In a few minutes I’ll be heading out of town to speak about Mtendere Village, Malawi (www.100xmissions.org). (Hey, go over there and make a donation. 
100% goes to the children.)
No fancy html newsletter today, but here are some updates…
50 product creation tips [167]…
http://nicheologyprofitletter.com/2010/03/product-creation-tips-167/
Fast Lane discount ends today…
http://nicheologyprofitletter.com/2010/03/fast-lane-traffic/
Build YOUR List Module 4: Leverage…
http://www.nicheology.com/members/422.cfm
8 unrestricted PLRs added…
http://www.nicheology.com/members/424.cfm
How to make private label rights into awesome products…
http://www.nicheology.com/members/102.cfm
New Clarity Call added for Simple Six…
http://www.simplesixfigures.com/special.html
It Don’t Work That Way…
http://nicheologyprofitletter.com/2010/02/it-dont-work-that-way/
Let’s Get Physical. Want my books mailed to your house?
Will I see you in Ireland? This is going to be a BLAST!
http://thebiggameplan.com/ireland.htm
Success is NOT an Accident!
Paul
P.S. join Nicheology today… http://www.nicheology.com/joinnow
Waaaaaaay back in 1993 I created my first product to sell through direct mail. It was a Bible study “slide-rule” for teens. Most likely I will do a little video about that this month.
Here are some ideas to help you along the way:
1. Keep a notebook and pen around all the time. Inspiration can come from anything at any time.
2. Don’t edit your ideas for products. What seems crazy today may make a lot of sense tomorrow.
3. Begin your search for ideas with your hobbies. There is a good chance you could come up with at least ten good ideas for each hobby.
4. Consider your past employment. What did you do and what aspects of your experience could make good copy for an information product?
5. Look around your neighborhood. All sorts of ideas on landscaping, housing, fashion, and even mundane things like lawn ornaments may bubble to the top.
6. Consider your family’s hobbies and interests. There may be something there that could be used to develop a great product.
7. Read a newspaper. Current events could trigger an idea that is both timely and likely to attract attention.
8. Visit the library. Perusing through the shelves might yield something that would make a great product offering.
9. Find a niche. Look for something that is a little unique and will meet the needs of a consumer sector that is being overlooked.
10. Watch television (but not too much!). Those infomercials might give you some ideas.
11. Listen to the radio. Listener comments on the call-ins, as well as the audio advertising, might yield some great ideas for informational products.
12. Ask questions. If you have an idea of what type of product people would like to see, you may find a way to turn that want into a reality.
13. Do your research. Begin by looking at other information products currently online and what they are all about.
14. Browse the Internet. Find out what people are searching for most often and develop some product ideas that would meet their needs.
15. Do some keyword searches. This will help you when the time comes to develop your web copy to advertise your product, as well as help shape the product itself.
16. Find a product that sells well and figure out how to make a new one that does the same thing, only better.
17. Consider combining two good product ideas in order to create one great one.
18. Make sure each product on your list of potentials identifies a problem.
19. Also make sure each product idea on your list solves a problem.
20. Ask yourself if the problem and the solution are within your ability to manage successfully.
21. Take your now full notebook and extract five ideas that you are excited about.
22. Research those five ideas in more detail, especially in terms of salability.
23. Ask yourself the five basic questions related to all informational products: what, who, why, when, and how.
24. What is the product all about?
25. Who is likely to buy it?
26. Why would they buy it instead of another product?
27. When will the product be bought?
28. How can a customer buy the product with as little fuss as possible?
29. Consider the format for your product. Will it be in the form of an ebook, a video, or some combination of the two?
30. If an ebook, what type of file will you go with? Use a format, such as a pdf, that everyone can manage with equal ease.
31. If a video, also make sure the product is in a format that works with all major video software types.
32. If a combination of the two, make sure the video and the text of the ebook fit together seamlessly and do not contradict one another.
33. If you have trouble developing your own product from scratch, consider becoming an affiliate.
34. If possible, get the product private branded so you can sell it under your own company name.
35. Obtain master resell rights as part of your process for selling a previously developed product.
36. Combine two acquired products into one easy package, giving what is old a new look.
37. Find your markets. Use your social networking sites, browser searches, and simple word of mouth to figure out who would be interested in the product.
38. Use terms that people can understand with ease. Stay away from too many industry terms.
39. Explain the technical terms you do use in everyday English.
40. Look for informational products that have passed into the public domain. If you find something promising, rework it into your own product and design a new package.
41. For new products to add to your line, turn to your existing customers for suggestions.
42. Set up a page on your web site and ask for suggestions of what people would like to see in the way of a product.
43. Test-drive your informational product. Once it is complete, try it out for yourself, to make sure it does what it is supposed to do.
44. Have a friend test drive the product. Your friend might spot something that would refine the product and increase sales once it is released.
45. Set up a test group – possibly past customers, or just a few people who do not know you or your products. The feedback could prevent you from overlooking something important.
46. Make the product as user friendly as possible. This not only means a format that can opened with ease, but also a file that can be downloaded easily, even on a slow connection.
47. Create support products that will help point toward your main product.
48. Set the product aside for a few days, then take a second look. If everything is in order, then release it.
49. Keep it simple – the less complicated your product is, the more appealing it will be to more customers.
50. Get to market. Almost everyone sits on their product too long.
Success is NOT an Accident,
Paul
Enter the Traffic FAST LANE
I’m super excited about this particular report because of the many different ways it is going to help your business.
The strategy that I’m going to teach you today will allow you to –
- Drive traffic to any web site you choose.
- Promote affiliate program links.
- Add new subscribers to your list.
- Build your affiliate and joint venture network.
- Generate interest in your articles, mini-courses and special reports.
Ultimately, despite its simplicity, it holds many different components for generating more profit for your internet business.
And that ought to excite YOU too!
What I’m going to share with you in this report has two important “profit points” that will have a direct impact upon your business.
Profit Point #1:
CONTROL the browsing habits of your subscribers and site visitors.
What if you could lead your subscribers and site visitors to read your ezine articles, download your special reports, visit your blog pages, click on your affiliate links, listen to your audio messages, and so forth through the convenience of getting one singular document into their hands?
What if you could lead your contacts to systematically visit (and even revisit) the materials and pages most likely to make you money?
One aspect of the How To Get F.R.E.E. Traffic™ system is getting your contacts to absorb your content, direct their attention where you most want them to go and invest their time, money and energy on you instead of your competition.
Listen, here’s the thing –
There are many others out there with the same
subscribers and site visitors as you have …
…and they are trying to get those people to
listen to what THEY have to say.
People only have so much time. They’ll only visit so many sites. They’ll only join so many lists. They’ll only read so many emails. They’ll only spend so much money.
Learn this: Winning the battle for control of a person’s attention is the single greatest contributor to success on the planet. Without someone’s attention, you can’t sell them a single thing. With it, the sky’s the limit.
You want to get as much of your contacts’ time, effort and money as you can by keeping their attention on you and your resources instead of allowing them to go elsewhere.
It’s this simple: if someone is going to educate them through content, convince them to buy through marketing and develop a long-term relationship with them … it might as well be you instead of your competition!
And, to a great extent, you can do this with one singular document as I’m going to explain to you in just a moment.
You get free traffic to places you choose through
your existing subscribers and site visitors!
So, that’s one of the “profit points” for you with this strategy.
Profit Point #2:
CREATE an influx of additional subscribers and site visitors.
What if, with this same document, you could get other people to send you their subscribers and site visitors to your most profitable page? Would it help your business if you could get others to send their contacts to your sales page, your opt-in page, your mini-course page, your special report download page, your portal page or your affiliate page?
Of course it would help you.
That’s the other side of the How To Get F.R.E.E. Traffic™ system. It’s an automated lead generation tool. If you follow my simple instructions, you’ll force others – smart marketers, super affiliates, experts, persons of influence – you’ll force others to send you targeted traffic.
FREE targeted traffic.
That’s the best kind, right?!
You get free traffic to places you choose through
other people’s subscribers and site visitors!
As a bonus with Fast Lane, you’ll also get…
Traffic School
It would be really great if you could just build a website and have people automatically flock to it — but it doesn’t happen that way in real life. The good news is that I’ll be sharing 101 ways that you can get a lot of traffic to your site.
Implementing just a few of these methods will take some effort on your part, but the results will be well worth it.
Tanks for the positives from Success Saturday’s vid. Well, YOU did the hard part, I just reported. (Click Here to watch if you missed it.)
Keep working.
Keep focusing.
We’re 2 months deep into 2010. You’ve passed the critical 6-8 weeks where most people fail. Where they fall off the resolution wagon and revert to their 2009 lives.
So stay strong.
Here’s how…
1. Take out your Jan 1 list right now. Where are you? How well are you doing compared to the promises you made at the first of the year?
2. Record every single accomplishment if you haven’t already. Success Saturday showed just how important it is to celebrate everything.
3. Stop settling.
Mediocrity – taken – they’re all full up – no more room.
Quitting – taken – they’re all full up – no more room.
Status quo – taken – they’re all full up – no more room.
Excelling – wide open – plenty of room.
Anyone can settle. Anyone can join the crowd. Hustle instead.
Success is NOT an Accident!
Paul
Nicheology members… later this week I’ll finish the build your list videos. Until then, I’ve uploaded 3 solid books in the Module 4 : Leverage section. Not soft or weak.
Next… This is “Launch Your Product” month. This weekend I’ll begin the new training for March. Module 1 will be… Emotionomics : Synchronizing Market Mayhem. It wil help you get to the core of your market.
