This is a sticky post (for newer posts scroll down). Peace, P
Issue 81: Altering Your Income DNA
By Paul Evans
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Hope you are having a GREAT Saturday!!!
No burgers today as I’m working toward the goal of losing 15 pounds in one month. There’s a very simple reason I am able to do this without risk.
You’ll “get it” as part of…
01:: Income DNA Download it here…
Post some comments and let me know your thoughts.
Success is NOT an Accident,
Paul
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5 Months
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Yesterday a client asked, “Paul, what are you doing today that you were not doing five months ago?”
That’s a great question. Fortunately, a lot! (Which I will tell you more about next week.)
That’s a question for you to answer as well. Coasting does not bring in the cash, so write down how your business has changed over the last five months. Write down how you have changed over the last five months. What have you learned? What have you applied?
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66% Conversion Rate
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Have you noticed that successful people learn something and then DO IT? They see a tool and they USE IT?
Last week I announced the Squeeze Page Generator for Nicheology members. Nicheology faculty member and awesome friend, Carrie Wilkerson, started using it the same day.
Carrie rented a cold email list. These folks did not know her. They were not recommended by a friend. And I get this email…
“66-68% conversions across the board! Will replicate on three other lists today. 
Taking me TEN MINUTES from start to finish.”
Are you kidding me?
Nope…
http://nicheologyprofitletter.com/online-business/lead-generator/
That’s the new version. Carrie was using the old version. This one is even easier!
You can see the demo of the tool and Carrie’s page that’s converting like crazy at that link above.
I guess this quotes sums it up…
“Non-performers focus on obstacles. Performers focus on results.” Nido Quiben.
http://nicheologyprofitletter.com/online-business/lead-generator/
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“It’s Great to Be a Member of Nicheology”
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Getting emails like that let me know that this week’s releases at Nicheology will be appreciate and used!
Members have been asking for Video PLR and now you have it! Just click the Video PLR button on the navigation under “Launch Your Product.”
3 titles were just added and more are on the way. Each package includes the sales letter, download page, graphics, flash and AVI files. This is around $3000 if you hired it out.
Video private label rights on… How to quickly and easily, learn to publish your ‘hot selling’ eBooks to Amazon Kindle…And reach the massive Kindle market…starting today! . . . keep reading
Private label rights video product. This video series will take your customers step by step through the process of monetizing a CB Review blog and give them all the information needed to start profiting from a blog from start to traffic. (You can use it too, of course.) . . . keep reading
Private label rights video product on how to expand your business growth by outsourcing your tedious tasks to freelancers from Craigslist. . . . keep reading
Create high converting squeeze pages, video squeeze pages, sales pages and review pages. Fast and easy! You will love this tool and NEVER go back to the old fashion way of lead page creation. . . . keep reading
A $1000 Thought About Certifications
The framing of an offer can mean the difference between $27, $97 or $997. Here’s a great example of a company leveraging the frame . . . keep reading
Click Bank Approved : Videos 7-13
Getting Setup with ClickBank can be complicated if you don’t know what you’re doing. But there is a solution . . . keep reading
Click Bank Approved : Videos 1-6
Getting Setup with ClickBank can be complicated if you don’t know what you’re doing. But there is a solution . . . keep reading
The Flagrant Abuse of Positive Thinking
Once you’ve assumed all that and planned for it – NOW you can look forward to great success, knowing that you’ve anticipated virtually every obstacle and can make it through. Because when you put those constraints on your plan, you’ll NEED to add a magic ingredient. . . . keep reading
unrestricted private label rights to sell and keep 100% of the profit from helping people prevent sunburn naturally . . . keep reading
Success is NOT an Accident!
Paul
Video private label rights on… How to quickly and easily, learn to publish your ‘hot selling’ eBooks to Amazon Kindle…And reach the massive Kindle market…starting today! . . . keep reading
private label rights video product. This video series will take your customers step by step through the process of monetizing a CB Review blog and give them all the information needed to start profiting from a blog from start to traffic. (You can use it too, of course.) . . . keep reading
Private label rights video product on how to expand your business growth by outsourcing your tedious tasks to freelancers from Craigslist. . . . keep reading
Create high converting squeeze pages, video squeeze pages, sales pages and review pages. Fast and easy! You will love this tool and NEVER go back to the old fashion way of lead page creation. . . . keep reading
A $1000 Thought About Certifications
The framing of an offer can mean the difference between $27, $97 or $997. Here’s a great example of a company leveraging the frame . . . keep reading
Click Bank Approved : Videos 7-13
Getting Setup with ClickBank can be complicated if you don’t know what you’re doing. But there is a solution . . . keep reading
Click Bank Approved : Videos 1-6
Getting Setup with ClickBank can be complicated if you don’t know what you’re doing. But there is a solution . . . keep reading
The Flagrant Abuse of Positive Thinking
Once you’ve assumed all that and planned for it – NOW you can look forward to great success, knowing that you’ve anticipated virtually every obstacle and can make it through. Because when you put those constraints on your plan, you’ll NEED to add a magic ingredient. . . . keep reading
unrestricted private label rights to sell and keep 100% of the profit from helping people prevent sunburn naturally . . . keep reading
Internet Marketing's Bermuda Triangle
Have you noticed the giant Bermuda Triangle of Internet Marketing? People get sucked in, spend all their money, and are never heard from again.
It’s weird.
Folks go missing everyday.
A little spooky.
Sinister even.
After diving in for a little detective work, I think I have located the dark portal…
About once a week I like to catch up on the latest internet marketing goings on. You know, check out the 534th launch of the week. See which big timer is releasing a $1997 product (conveniently divided into “affordable” payments). Check my email folder to see if this week’s “this changes everything!” count trumps last week’s. And, of course, wander into the forums to eaves drop on the latest rants.
It’s in that last location that I discovered why so many vanish.
And oddly enough it’s not hidden.
People are invited into the abyss right out in the open. No shame or anything.
(You gotta be glad it’s not an undercover plot or anything or maybe even more would evaporate.)
It’s reads…
“Main Internet Marketing Discussion Forum”
Whew. Innocent right? Well, check out the subtitle and tell me you don’t get chills. The last time I felt like this was when that Jaws chick was skinny dipping and didn’t know papa was hungry. (By the way, I saw that movie in a drive in theater when I was the tender age of seven. What?! Yep. I didn’t bathe for a year after that.)
Anyway, back to the chills. Check it. The subtitle…
“Where we talk about making money.”
And there you have it. Mystery solved.
You…are…welcome.
That “talking” business sends more people in the Triangle than anything else.
Right now there are 989 “talking” in the forum. It’s like they’re in a tractor-beam of fate or something.
They are in there talking about making money. Not making money. Talking about it. I’m thinking this could be part of the problem, right?
My further detective skills have discovered that that’s sort of like…
And get this.
In that very same forum there’s a place to talk about self-improvement…
“This forum is dedicated to discussion on all topics related to self-improvement. This most certainly fits into a money-making forum because power, energy and creativity translates into being able to make more money.”
You know what? That’s right. Who you are directly impacts your profitability. (As I taught in Business Maxim #1 – The Better You Become the Better Your Business Becomes.)
Guess how many are in that area of the forum right now?
I know you’ll be shocked here as well.
Ready?
76.
No, I am not kidding.
918 more people are talking about making money than improving themselves so they can actually make more money.
O well, it’s enough to make your head dizzy. Sorta like the movie Inception with all those folding buildings and such.
However…
Everyone is not getting sucked into the gravitational pull of internet marketing doom (Thank goodness!).
Listen to this heroine…
Dear Paul,
My mother taught me when I was a kid to send thank you notes and this one is overdue. I want to share with you what a year in Nicheology has done for me.
All the content inside Nicheology is just tremendous.
I have utilized nearly the all the training resources at one time or another. As I would reach a point when I needed to learn my next step, I’d go to Nicheology and seek out a training on the subject; and as you know there’s something on just about every marketing subject inside.
I was also able to get questions answered on your live Q & A calls. That was a huge benefit to me.
I was constantly motivated by your emails. One I’ll always remember is how you told about losing your list, and several other devastating happenings in your online business, anyone of which by themselves would have made most people want to quit, but you never quit. That meant a lot to me when my hosting account was hijacked, 3 times, and I was repeatedly locked out of my own hosting account by hijackers, meanwhile I got an education in online security.
I used some of the PLR to develop a budget wedding planner product, to drive traffic to a wedding site, and for content. More plr to set up giveaways for squeeze pages on several topics and still more plr to use as articles to drive traffic to a pet site. I also used some pet PLR to create some content for a pet memebership site.
It has all led me to the point I am at now – I am almost ready to launch a live 4 part training series!
Jeff Wellman and Paul Counts had a challenge on one of their webinars called Creating a Diamond From the Rough. They taught how to take a cheesey no content PLR and turn it into a full blown training series. They challenged the attendees to take their no content 12 page ebook and turn it into a great ebook and 4 part Power Point training series. (*sidenote – there are no cheesey PLR in Nicheology)
Because of all the information I learned in Nicheology I had enough confidence in my knowledge to give their challenge a try and my product was selected. I am so very excited to have the opportunity to teach my own course Online Cash Crops- Simple methods to earn quick cash online, on 4 live webinars with Paul & Jeff. Each webinar will be completely free training for all attendees, the webinars will be recorded and at the end we will offer PLR to the video training course!
I remember asking you on one of your Q & A calls, “Do people really buy short little PLR reports for $5-$10?” Today, that question sounds so ridiculous to me, but you never laughed just answered my question.
My online marketing education has been a stair step process, but for me and anyone who subscribes to Nichology it is more like taking the escalator or the elevator to the next level, instead of the stairs.
Thank you so much.
Maureen Mancha
Well, well, well, there you have it.
It turns out that DOING things to make money will make you more than TALKING about making money.
Take that Bermuda Triangle!
Success is NOT an Accident!
Paul
Members. New Additions just added…
Building a Responsive Email List
How YOU can generate your own highly targeted & massively responsive email list starting today . . . keep reading
Natural Sunburn Aid – PLR
unrestricted private label rights to sell and keep 100% of the profit from helping people prevent sunburn naturally . . . keep reading
Ecover Generator
A simple online tool to use to create your ecovers for products. . . . keep reading
Swipe Files
Copywriting can be tough unless you’re learning from and tweaking the masters. Bookmark the following swipe file link . . . keep reading
The next few issues of NPL will cover Business Maxims that have made my entire circle’s (friends, associates, colleagues) businesses successful. These truths and principles can be applied to all areas of life…
Business Maxim #1 : The better YOU become the better your business becomes.
Once again I opened my email this morning to a butt-load of “offers” (i.e. junk that doesn’t work but gullible people will buy).
Most of these have a common theme… magic. “Click this button and retire” type of con-artistry. Or “here’s something you cannot live without” – but strangely enough I didn’t buy and lo and behold I am still breathing!
All of these make me want to throw up because of the common thread of moron…
“It make no difference who YOU are, or your background, or your values. Just stir the cauldron and all of your wildest dreams will come true.”
What?
Well, you’ve got to admit that magic is attractive to a culture drinking from the cup of the Kardashians and FlavoFlav.
Gulp!
Our society raises us to be insecure and to believe in everyone and everything other than ourselves. So slick marketers know they have to take people out of the equation to make sure people buy.
Because if folks started to realize that THEY are an essential part of making money online, then all the slick marketer fast profits would be gone. These guys literally sit around laughing about this stuff. I’ve met them at seminars and events. And they make me sick.
However…
YOU are essential.
That’s the way it should be. AND it’s the best kind of business to operate.
People buy your product the first time. They buy YOU every time after that.
When people like you – you make more money.
When you are on the forefront others don’t just talk about your product they talk about you.
Which means…
Be the BEST YOU, you can be. And if there are areas that need to change for you to become better, then do it.
Years ago I was known for being ultra-sarcastic. I was just being funny (or so I thought), but it turns out that I hurt a lot of feelings. (Here’s a tip: hurt feelings do not buy from you.)
Instead of saying, “That’s just who I am, they can get over it.” I decided to change. I began serving sarcasm with the smile. My overall personality didn’t change, but I worked hard on using it in a way that builds people up rather than tearing them down.
(Unless we’re talking about flim-flam artists taking advantage of the good folks in my markets, then the gloves come off.)
I worked on becoming better (but I still have a loooooooong way to go).
Since making that unsimple change profits have increased. It taught me the valuable lesson that you cannot separate yourself from your business.
My friends have noticed that same results in their businesses as well. When they began focusing on stretching themselves. Working hard. Going for the maximum instead of the minimum. Ignoring mediocrity. Well, what do you know? They started making more and more and impacting more and more people.
Weird how that works, right?
How do you become better?
Every day you need to listen, watch and or read what will make you a better person. Stuff that will help you serve your market better. Like this…
http://nicheologyprofitletter.com/online-business/the-strangest-secret-in-the-world/
Nicheology members, to help you grow in life and business, I added two categories to the site… Success and Paul’s Points.
Success = resources and good nutrition for your mind.
Paul’s Points = quick hits on things I am working on, thinking about, cool marketing stunts and more… (I’ll be adding about one of these a week.)
Because who YOU are as a human being massively impacts your business. I don’t care what those slick marketers want us to believe.
In the second business maximum we’ll look at “Not Caring What Others Think.”
In #3 we’ll hit “The Power of Perseverance and Other Illusive Creatures.”
Success is NOT an Accident,
Paul
Nicheology Members…
This weekend I will upload an ebook graphics creator and a new PLR.
Breakthrough
Tony Robbins new show is an inspiration, motivation and refocusing hit.
Google’s “Self Help” And How It Can Help You!
There is a crazy amount of free training on Google that people are taking, tweaking and selling for big bucks. Here’s an example.
Selling for Non-Sellers
Many folks have a tough time selling. Here’s a tactic I use pretty effectively. No hype needed.
Show the What Sell The How
Here’s a business doing a an awesome job of selling “how to”, but it makes you want to buy the “done for you” version.
Q & A Live
MP3 of this month’s Q & A Live. Some of the topics covered we: hosting a successful telesummit, pricing a multi-module course and release points, how to stay focused, getting out of the “buying” pattern, VA alternatives, the best affiliate cloaking route to stay in control of your links, cross-promotional niches, and a whole lot more!
Profit Academy July 2010
Customer Clairvoyance: How to create customer connection so they feel like you’re reading their minds.
Squeeze Page Generator
quick and easy squeeze page creation. Four high converting templates to choose from. A type a few lines, enter your autoresponder code and your done!!
Sales Page Graphics Creator
Create sharp graphics for your product sales pages in just a few clicks!!!
Your optin email list can be the single biggest money-maker you possess, if you just follow three simple keys…
Key 01 -> Provide Genuine Value To Your List Members.
Seems like a no-brainer, right? Unfortunately, the overwhelming majority of list owners miss out from the beginning.
They’re left at the starting gate while the rest of the pack moves ahead.
If you don’t provide “genuine value” to your list members you simply won’t make money from your list.
Folks will either unsubscribe, or they’ll stop reading your mailings.
Either way, you lose.
There are a gazillion (yes, I counted) lists available, so if you don’t give them the goods, …they’ll simply move on to someone who will.
So, first things first, you gotta provide genuine value to your list members.
That consists of two things:
- Original content. While it’s certainly acceptable to reprint other people’s content in your publication, you absolutely MUST have your own voice as well.
People join YOUR list. They want to hear from YOU.
I consider it *critical* that you publish your own original articles, tips, ideas … I.E. “information” in each publication you send out to your list.
After all, if they can get it elsewhere, why join your list at all?
- Useful content. The second part of providing genuine value to your subscribers is to offer “useful” content.
When it comes to information, “Value” = “Usefulness.”
How valuable content is to a person is directly related to how useful they find that information.
Your content needs to be APPLICABLE. Give your subscribers information they can use and they’ll give you their attention, and ultimately their business.
Key 02 -> Send Promotional Mailings Regularly.
One of the most shocking discoveries that I ever made in my work with email marketing is this:
**If you don’t send promotional mailings regularly, your response rates will go down dramatically.**
Trust me. I’ve tested it. So have a lot of other people.
Now, don’t get me wrong, I’m not talking about sending out solo mailings five times a day.
That’s a shortcut to failure there.
But, at the same time, sending out promotional mailings at a very infrequent, sporadic pace is a shortcut to failure as well.
Either way, you ain’t gettin’ paid.
They key is balance.
As a very “general” rule of thumb, one promotional mailing (I.E. “solo mailing”) per week seems to produce the best results.
Test for yourself. Your list may be different.
Regardless of the frequency you decide, it absolutely needs to be REGULAR.
Consistency in regularity.
Key 03 -> Verify Your Subscribers Are Receiving Your Mailings.
Without question, this is the most often overlooked key to email profits of them all.
There is no substitute for this one. If your list members aren’t receiving your email messages…stick a fork in yourself, because “you’re done.”
You can have great content and send out those solo mailings like clockwork, but if no one on the other end of the line is getting them, it’s a waste of your time.
Research shows that as few as 10% of the total subscribers on any given list may actually be receiving the messages.
If you’re getting poor results from your offers, then the first place I’d look is to make certain your subscribers are actually receiving and reading your email messages.
Bottom line: If you really want to make money from your optin email list, all it takes is…
Consistency in QUALITY.
Consistency in REGULARITY.
Consistency in DELIVERY.
Those three keys add up to one thing: Greater profits for YOU.
Success is NOT an Accident,
Paul
Nicheology Members:
Here’s list building help…
Launching your list: http://www.nicheology.com/members/406.cfm
Loading your list: http://www.nicheology.com/members/410.cfm
List Loyalty: http://www.nicheology.com/members/420.cfm
List Leverage: http://www.nicheology.com/members/422.cfm
(Be sure to scroll to the bottom of the page of the last link. You’ll find the List Profit System, Subject Line Secrets and 31 Days to Growing Your List. Three powerful, powerful guides to accelerate your income from your email marketing.)
2 more things…
First, here’s a new squeeze page wizard for you. This is super quick and easy and let’s you create high converting squeeze pages on the fly.Creating squeeze pages from scratch can be tough. Now you just select your template, fill in a few blanks and click a button. BOOM! Your Squeeze page is ready! It doesn’t get much easier than this.
Plus all the templates are tried and tested, proven winners.
Second, this month’s Profit Academy is “Customer Clairvoyance: How to create connection so people feel like you’re reading their minds.”You’ve heard “the money is in the list.” We’ll it’s not if there’s no connection between you and your people. The most powerful list is one in which the subscribers say, “He/She gets me!”
Customer Clairvoyance will show you how to ethically create that feeling. This academy will massively change the impact and influence you have with your people.
However, you have to promise to use this training only for the good. We’ll be talking about high-level mind influence techniques that could easily be used for bad.
You’ll tap into…
The Awareness Protocol – how to read the mind of your market. It includes the 10 steps in darkness exercise that will rapidly increase your perception.
Telepathy Genesis. You’ll listen in on the private conversations of your market and hear what they tell only their closest friends.
The five most powerful rapport and trust devises. These strategies create an instant bond and belief in you by your subscribers. And a free newsletter recommendation that constantly uses all five. This guy is doing it right!
Universal Recall. A simple, but compelling technique that let’s people know you’re alike and come from a similar place.
Plus many more psychological triggers to create a deep and lasting bond between you and your people.
If you’re not a member, join Nicheology now and instantly access the complete “Build Your List” system, the Squeeze Page Generator and Customer Clairvoyance.
How can I put this delicately?
Why?
For the big house and sharp car?
If you want.
But really for something even BIGGER.
RESCUE.
Last month in Lima, Peru we saw first hand the squalor of shanty living. And the results of orphans being stashed in “holding tanks.”
This past week, our team spent a week in Mexico working at our 100X Missions supported orphanage. We just completed house 5.
Last night, 100X held a benefit concert with the David Crowder Band to rescue girls from human trafficking.
What’s this got to do with making money online?
A lot.
Listen close. Lean in if you need to.
Get the giant house. Get the flashy car. Take the luxury vacation and sit on the balcony overlooking the black sea. Stack the benjamins.
But I’ll promise you.
It won’t be enough. There will still be a hole somewhere within you. And you’ll wonder why.
However…
When you feed an orphan who is about to collapse from malnutrition.
When you rescue a girl who is being used 30-40 times a day by traffickers until she dies.
You never feel emptiness from using your benjamins like that.
So I want you to make a lot of money so you can help as many people as possible.
Make that your driving goal.
You may dislike you boss and can’t wait to quit.
That’s cool.
But when you keep a child out of the hands of a trafficker and can point and say, “You didn’t get that one!”
That’s cooler.
So stack the benjamins.
The more you make; the more you can give. The more you can give; the more people you help.
Nicheology members…
Here’s some help on making more money so you can help more people.
Create awesome graphics. The better your stuff looks the more people will want to buy.
And here’s the tool to do it…
You can create headline images…
Add to cart images…
Even images for your guarantee…
Super sweet and easy, easy, easy to use!
This video proves it…
Login to your account and go here to get started…
Paul
P.S. Not a subscriber. Get in today and gain instant access to the Graphics Creator.
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